Costa Rica; the “pura vida” way of life, beaches, amazing nature, nice people, perfect weather. Some will call it paradise, but even in paradise it is hard to sell a property if you don't know how to approach potential customers.

Oftenly people that come from another country feel intimidated when they try to make real estate videos for marketing because they don’t know the laws, the way locals make business or have no experience in front of a camera and that’s completely normal.

But don’t worry, we’re going to give you 4 tips that JorgeSancheza.com customer’s use in their videos to sell their properties. Catch up with this article if you want to get to more people in your social media.

Brands have been humanizing their marketing campaigns in the past few years for a reason, people trust people, they want to see a person using a product or service, they feel related easily this way.

Potential customers want to see you interacting with the house you’re offering. Walls, floors and furniture are awesome to look at but it’s better when you see someone touring around, explaining every little detail. There's no better person to do it than yourself, you know the place better than anyone else.

The best real estate videos for marketing have someone in front of the camera, people will appreciate it.

If you don’t know what kind of seller you are, let’s schedule a call and we can find out together.

Costa Rica it’s basically a jungle, a green, rainy place. You should take advantage of this. Many of the potential customers that may contact you would be interested to come and see some costarrican plants and animals.

Learn about the town the property is located, ask locals about things to do and natural wonders like waterfalls or mountains. You can show to your viewers how close a house is to the beach, the garden or property if surrounded by nature.

You have an unbeatable ally in this country if you want to make outstanding real estate videos for marketing.

We’re pretty sure that you might have heard that you need the latest filming technology to make good real estate videos for marketing, but there is nothing far from truth than that.

You don’t need a $4000 camera or $1000 sound equipment, if you have a limited or short budget you can use your smartphone with a gimbal stabilizer and a lavalier microphone, you can get both for $200.

It doesn’t matter if you’re not a techy person or if you don’t know how to do it by yourself, in this online course you can learn the first steps to make your own videos.

The house you’re trying to sell has strong points, may the green or social areas or the details. Whatever it is you should show it more.

That doesn’t mean that you hide some places that are not that great, just take advantage of the best parts of your property.

Is your house located in the forest? Tour your potential customers around the forest, the same if you have a balcony sight to the beach, show how nice that room is.

Making real estate videos for marketing it’s not science, but it is close to art. Don't be frustrated if your first videos are not as good as you want, just keep trying.

If you want to learn more about this, visit our website JorgeSancheza.com We’ve got some great videos and more tips for people that want to sell their properties in Costa Rica.